1) What is the design theme or metaphor that is used on the web site?
How does it add to your impression of the web site?
Creativity - Expression by design.
2) What colors are used on the site? How do they contribute to your
feelings about the web site?
Black and dark pastels. Modern; intriguing.
3) How consistently is the design followed from one section of the web
site to another?
Very well. It is consistent throughout.
4) Does the appearance and arrangement of elements on the page (such as
the placement of primary and secondary content or the location of
navigation buttons) make the pages easy and logical to use? If so, how is
that accomplished?
Yes; they kept it simple by only having buttons on
the top. I thought that was artistic and creative, as well as easy
to follow.
Organization
1) What are the main categories used to organize information? Do they
make sense? Are they intuitive?
The main categories are what you see on top.
Yes, they make sense. Yes, they are intuitive.
2) How closely does the overall organization of the site follow the
"five clicks rule" (you're never more than five clicks from the
information you are seeking)?
Extremely well. All information is within a
few clicks.
3) Does the placement of the hypertext links make sense? Are there too
many or too few?
Sure. Almost too few, but it does get the job
done.
4) Was there anything that was too difficult to find?
I wasn't really looking for anything in particular,
so I can't say yes.
Writing
1) How would you describe the writing style? Friendly? Professional?
What words would you use?
Easy going, friendly, informational.
2) How concise was the writing? How clear was it?
Very concise; almost too short. Clear enough
that it was understandable.
Technical Performance
1) How would you judge the speed of the web site?
Fair for the intro, excellent for the graphics on
the page.
2) Were there some technical functions that dazzled you? Were there
some that didn't make sense or didn't work?
No. No.
Overall Assessment
1) What did you like best about this web site? What "'wowed"
you?
The brevity of words and the colors/color scheme.
2) Are there any places where the site could be improved? If so, what
should be the highest priorities for improving this site?
Possibly more information, but it's probably just
right.
